Tuesday, April 26, 2011

The Thing About Those Discount Rates

Necessary Steps

You can love or hate the discounters, depending on your perspective.

But from a guest's perspective, there's one thing to keep in mind. If you're selling rooms on a discount site, they expect the rate to be, you know, discounted.

And when they find out that the discount rate they paid is really the rack rate?

Nobody's happy.